Expertise
Design
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User Experience (UX)
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User Interface (UI)
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Interaction Design
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Design Systems
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Wireframing & Prototyping
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Information Architecture
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Visual Design
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Branding and Packaging Design
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Advertising and Campaigns
Collaboration
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Cross-functional Collaboration
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Stakeholder Management
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Design Workshops
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Design Documentation
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Developer Handoff
Tools
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Figma
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Sketch
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Capcut
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Adobe Creative Suite (Illustrator, Photoshop, InDesign)
Education
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Nanyang Technological University – Bachelor of Fine Arts, Majoring in Visual Communication (2017), Second Upper Class Honors
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Singapore Polytechnic – Diploma in Creative Media Design (2012)
Experience
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2025 – Present: LOVEWAVES – Founder: Founded and grew a creative experience brand specialising in interactive video guestbooks. Led product development, brand strategy, customer experience and end-to-end business operations.
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2019 – 2024: ACCENTURE SONG– Visual Design Consultant: Designed and delivered user-centred digital experiences for government agencies, collaborating with cross-functional teams from discovery through implementation. Contributed across UX strategy, interaction design, design systems, prototyping, usability testing, and visual design.
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2018 – 2019: LAZADA SINGAPORE – Regional Graphic Designer: Designed regional digital campaigns and contributed to improving the homepage-to-product journey through layout, visual optimisation and branding guidelines across Southeast Asia.
Joemin Kok
UI/UX Designer crafting intuitive digital experiences through thoughtful design, user-centred thinking and a strong foundation in visual design
I believe good design should feel effortless—even when the problem isn't. I enjoy untangling complex systems, designing intuitive experiences and sweating the little details that most people never notice
(but definitely feel).